One of the main challenges that small business people face—particularly solo practitioners or “solo-preneurs” in general--is the problem and the art of motivating oneself.

You are your own boss. If you have employees, then the game may be a little different for you as you have people depending on you.  However, if it is just you, there are often no external forces telling you that you must do any particular “thing”.  There are certainly exceptions to this—client deliverables, purchases that have been made, the general inertia of your business pulling you along at some point, but really, especially at first, it is an uphill battle for many on their own.

There are so many aspects to this problem of motivation that some never figure it out—or worse, they find solutions that compound the problem in the long-term because the “solutions” are ill-suited approaches. Ill-suited to them as individuals.

To really add fuel to the fire [or baking soda to the lack thereof] we have distractions, overwhelm, time management, prioritization, and the list goes on, and on, and on.

What works for one person in terms of motivation may or may not—and often does not—work for another. So it is with time management, goals, and the like. There is no one-size-fits-all or even a one-size-fits-most solution. Particularly for those who are more sensitive both emotionally and kinesthetically/energetically, many of the “take massive action” or “get present to the consequences if you do not” approaches create more internal dissonance, and if the tasks or milestones the individual is accountable for are not accomplished, this can lead to a build-up of that same internal dissonance, or worse, feelings of guilt or worse still, even shame, and with the principle of compound interest on the “debt” you have with yourself…well, we can see where it may and often does lead: overwhelm rather than accomplishment.

Even if it does not lead there for you, these levels of intense urgent styles of motivational techniques can cause a lack of balance at best, and at worst, hardcore burnout.

What is the solution? Custom design your own motivational strategy using a few basic principles and approaches.

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There are only a few components successful coaches and practitioners must incorporate into their practice to turn it into a business. At the same time, you can be “doing” these things, and still be unsuccessful unless you have the necessary techniques and ethical tactics incorporated into the components. 

Not just the “how” but “how specifically”.

In this free evening talk discover:

• The 3 Necessary Components for Building and Maintaining a 6-Figure Practice
• 7 "Tricks of the Trade" including :::
  • 4 strategies successful coaches and practitioners engage in on a regular basis to maintain their practice
  • 3 critical techniques to turn your initial consultations into results
• The Number 1 Mistake that Practitioners and Coaches make in their marketing strategy and their copy writing
  • [and it’s solution]

 

This from a former student :::

"Jason McClain is the real deal. His personal life story makes the stories of both Tony Robbins and Christopher Howard look like happy-go-lucky children’s books. He has been quoted as saying, 'if I can be happy and successful anyone can'.

"He built a 6-figure practice from scratch with an intangible service ::: “Personal Evolution”. Something no one wakes up in the morning and thinks they need or looks for. His success was as a result of the incredible efficacy of the system he developed by trial and error." -M.D.

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Thoughts + Action + Will = Your Dream/Vision Becoming a Reality

 

There is much discussion about what it takes to be successful—and what it takes to be an entrepreneur. What it takes to succeed at owning your own business. Or stated differently, what it takes to “manifest” your vision in the world.

And while many people try to emulate personalities, rather than systems—which is a sure-fire way to fail—and there are certainly tangible, unique characteristics that have a Steve Jobs or a Barak Obama, or a _________________  succeed, there are those that want to sum it up to “luck” or “chance” or “connections”. Or “timing”. Or, “that is just them”.

While there is a certain amount of all of those that will aid one in bringing their vision into the world—they only help.

Even without those additional “helpers” we have a huge amount of latitude and control over the degree of our success—and even whether we succeed—or not; and to what degree. And often the successful management of the following aspects can assist those helpers in appearing and happening as if by “magic”.

 

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somebody i met was asking me if NLP processes can change an identity layer as deep as sexual orientation.

Great question. Several ideas about it:

There are some aspects of sexual orientation that may extend into identity structures, but I am uncertain about the presupposition that there is where it lays--in fact, after seing hundreds of clients, for some people it creates tremendous internal dissonance when they finally admit to their desires because it is directly in conflict with their identity structures. In other words, I disagree with the presupposition in the question.

this guy is straight and very open-minded. i think he genuinely wanted to know about the range and reach of NLP. i did tell him that i did a training with richard bandler in 88 or 89 where he *claimed* that guys (terrified of aids) had begged him to "make them straight" AND he said that he did that!

Bandler may have in fact done that.  Again, lots of "instant research" in the early days. But if Bandler did it and was bragging about it, I would be even more hesitant. Bandler once bragged in a video I watched about installing a phobia in someone so they would stop sitting in the front row. Ugh. However, there is a documented intervention [Laid out in "Heart of the Mind", I think] where a guy was effeminate, and supposedly gay, married, but did not enjoy sex with men [or something like that] and there was an event where he was going under anesthetic, struggled, and was put under. This was somehow tied to the effeminate-ness and cleared and his orientation "changed" to straight.

Again, not sure the guy was ever really homo-erotically driven.

NOW, i am open-minded, so i said i think that there are aspects of person's 'taste' for certain things could be altered and very likely even the cues for arousal. i am also aware that there is a big difference between chemistry/attraction and a constructed identity--so yes an 'identity' could be shifted. BUT I don't really know if the primary gender attraction could change.

Yeah. I agree with you here.

thoughts?

Of course.

If someone came to me wanting to change their sexual orientation/gender attraction, I would probably decline to do so. But I would do it elegantly in this way ::: Get into communication wiht the part of them that feels like something is wrong with their desires [assuming consenting adults] and look at the guilt and shame that must be driving the desire to change and resolve that to make them okay with their mutually consensual, alternative, yet natural desires. Thereby sidestepping what I consider to be a questionable intervention.

To me, that is a more ethical approach, rippling out to areas in every aspect of their life, creating internal peace, and avoiding making change that is motivated in the ways this request for change likely would be.

It is not the thing itself [sexual orientation in this case] that is the problem, but the relationship to it the creates it as a problem.
And again, just because we can, does not mean we should.

Self-acceptance being one of the highest and deepest contributions we can make to our clients.

Jason

Why NOT to Use "Hypnotic Sales" Techniques :::

Often I get asked to teach someone "hypnotic sales" or some variation; anchoring, state association, etc. The idea is that if you associate someone into a positive state, then anchor yourself to that for them, this will be an effective sales technique--even if it has nearly nothing to do with your offering or the functional fit between your prospective client, and their needs with your services.

There are other ideas and approaches about this, but I am going to give just that one example. They are all of that flavor.

These techniques are thought to be very powerful, and some of the most effective techniques available. Which is partly true. They may be in the very short-term sense. They are also a nightmare strategically, in the long-term sense. Not only do I advise against it, I categorically consider them unethical in most situations.

If a prospective client cannot remember how they arrived at the decision to work with you [and as a good measure, if you can not easily remind them in writing over an email] then you are going to have blowback at some point in the future.

"Buyer's remorse" does not quite cover it.

So not only do I have people agree that they will only use the tools of influence that I do teach in service of someone else's outcomes [not their own], but I also advise against and refuse to teach hypnosis or anchoring in the context of sales and influence in the Evolutionary Sales process. It is anathema to all that Evolutionary Sales is. If you are always coming from the place of using tools of influence ONLY to assist another in achieving their outcomes, it is virtually guaranteed you will be selling ethically.

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